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Value Added Services(VAS) offer a unique revenue generating opportunity for both Operators and Application Developers but there is a time factor associated with these Services that can turn that opportunity into a threat. A successful Value Added Service today will, when it is widely deployed, become a basic service tomorrow and will no longer provide substantial differentiation. In other words there will be no more Value Add and the revenue opportunity will quickly decline.
This creates enormous pressure on the VAS application developer to constantly deliver innovative, revenue generating applications and get them to market as quickly as possible. But within this fast moving, innovative world of VAS there is one constant: the need to provide a high performance SIGNALING interface to enable the Service to be connected to the Operators infrastructure is essential for the rapid field deployment of these applications
Consequently VAS application developers need a signaling platform that is future-proof and has all the protocols & variants required for launching new services in this explosive market. Adax and its partners provide that platform. We have the interface cards and associated protocol software for SS7, ATM and IP signaling to address all of these requirements and ensure that you, the VAS developer, can maximise your investment of time and effort into your applications.
Quite simply, WE look after the signaling while YOU look after your application.
We enable the rapid deployment of Your VAS applications and
Your Customers experience a fast time to revenue.
Examples of VAS Applications include: Text messages, Ringtones, Entertainment & media, Icons/Wallpaper, Multimedia messages, Browsing & Service Discovery, Email, Online gaming, Instant messaging & chat, Downloadable games, Video calls and Streaming music.
More specifically these Services include applications and systems for Roaming, Pre Paid, Call Management, SMSC and MMSC, and Customer Care and Billing.
If you are an application developer in the telecom domain:
- Facing constant pressure to introduce new services because of the ever-growing demands from service providers.
- Feeling left behind due to the latest service launched by your competition.
- Worried because of huge upfront investments on signaling infrastructure.
- Concerned about scalability, portability and interoperability.
Adax and its partners have the signaling products that you require to launch your new services in this explosive market:
Successful VAS companies already using Adax as the essential signaling interface for their services and applications include:
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